Global Scope


The United Nations predicts that urban populations will grow by 72% in 2050. This growth will mainly happen in African and Asian countries and the rural population will fuel this growth. In developed countries, current infrastructure will not be enough to keep up with this growth and in emerging economies new cities will form.

Now more than ever, Global Business Strategy is an area that can’t be ignored. Global Business Strategy can be defined as the business strategies engaged by the businesses, companies or firms operating in a global business environment and serving consumers throughout the world.

These Global business strategies have emerged as a result of globalization and internationalization of established domestic companies which is purported to increase the value of the company in question. Again, increasing pressure of globalization and the rising global competition should prompt leaders to look at their strategies more closely and align them with automation in the whole organization.


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